Capabilities

Aligning Expertise
and Innovation to
Drive Enrollment

Video production
This Is How We Do It

Feet on the ground.
Head in the sky.
Finger on the pulse.

Picture this: a full-service advertising and marketing communications agency equally obsessed with driving measurable results and delivering industry-disrupting creative. That’s TRAFFIK. Discover what we can do for you.

Brand Strategy
Brand Strategy

Brand Strategy

From value and visual identity to tone of voice and positioning, we work with our clients to develop consistent, clearly defined strategies for their brand.

Omnichannel Advertising
Omnichannel Advertising

Omnichannel Advertising

In an overcrowded landscape, we cut through the clutter with strategic, omnichannel content to position your institution in the right way, to the right people, at the right time.

Web Design & Development
Web Design & Development

Web Design & Development

From full-stack development to UX, we meticulously consider every detail of your website to ensure it captures attention, communicates value and drives enrollment.

Research, Market Analysis & Strategy
Research, Market Analysis & Strategy

Research, Market Analysis & Strategy

Data informs every move we make. We use analytics to shape our strategy, refine our messaging and turn cold facts into hot leads.

Data, Attribution & Analytics
Data, Attribution & Analytics

Data, Attribution & Analytics

We dig deep into data to determine which campaigns, ads and keywords deliver the most effective results, improve recruitment funnels and create successful matriculation pathways.

Motion Graphics/Interactive

Motion Graphics/Interactive

We leverage our full-spectrum suite of digital solutions to help you engage with your audience, encourage dynamic interaction and ensure your brand thrives IRL.

Media Planning/Buying
Media Planning/Buying

Media Planning/Buying

Knowing where to position your school is just as vital as how it’s done. We identify the most relevant channels and effective strategies to maximize your reach and provoke action.

Public Relations
Public Relations

Public Relations

Through our robust network of media partners, we shine the spotlight on your newsworthy accomplishments to ensure your brand gets the buzz it deserves.

Multicultural Marketing
Multicultural Marketing

Multicultural Marketing

We’re fluent in developing content that is sensitive to the distinct, often subtle differences within multicultural audiences.

Event Production & Experiential
Event Production & Experiential

Event Production & Experiential

We develop, plan and execute relevant events, focused promotions and one-of-a-kind experiences that help drive awareness, improve fundraising and increase recruitment.

Digital Campaigns
Digital Campaigns

Digital Campaigns

We develop, launch, test and optimize social strategies that capture attention, promote sharing, engage target audiences and encourage enrollment inquiries.

Marketing Automation & CRM Integration
Marketing Automation & CRM Integration

Marketing Automation & CRM Integration

Driven by focused data on customer behavior, we align and optimize communications campaigns to deliver personalized messaging to increase recruitment and reduce melt.

Content Production
Content Production

Content Production

Our team pulls from its rich diversity of expertise to plan, develop and produce engaging content across all media, including audio, video and social, that creates meaningful interactions with your audience.

OUR CLIENTS

OUR CLIENTS